F. Actual Readers is a Subspecies of Humans
Just like the political correctness answer we saw at the beginning of the article where we took an example of simple politically correct messages of the essays “If you want to write for mass, write simple, if you want to write for elites, write complex” considering everyone who can read and write as same is also an oversimplification.
There are primarily two Types of Humans
i) Body that drives the brain(like a mine worker, driver, farmer)
ii) Mind that drives a body(like intellectual job).
Not everyone who can read and write looks for discovering the solutions to problems in their life. If one has to invest a significant proportion of their energy into physical activities, then one can not spend hours thinking about ideas. Such theoretical and thinking acts are more suited for the second type of people. Even amongst the second group, there are lazy greedy brains and there are people with a growth mindset.
People with a growth mindset try to explore life’s problems. They do not complain about life. They see any situation in life as an opportunity to learn and grow. This subcategory is hardly 5% of the human population.
As we have already learned that there is no point in trying to sell sand to sea-beach residents, the same way there is no point in narrating to the category of readers who are not with a growth mindset and who do not invest time and resources into thinking, learning, and experimenting.
You also serve people who are like you. Therefore to serve a mass, you have to stoop down to their levels of intellect. You can not have higher multidimensional thinking and yet be able to convince mass about any subject. The mass carries a believing brain, which works on a herd mentality. A herd mentality is one where a brain does and believes something that others do and believes. To get aligned with such a population, you will also have to shed your desire for emotions in writing, form strong opinions and present the opinions to the crowd.
Your own growth will stop. There is no harm in writing simple, concise essays and stories for the mass, but you need to be ready to get lower in the intellectual spectrum to the mass level.